В2В direct sales campaigns

Selling to companies? Difficulties with the sales? The sales campaigns are not effective?

Campaign planning should be re-considered! This course presents tested methodology to plan B2B direct sales campaigns.

Target group

Company Executives
Sales and marketing teams
Distributors and dealers


Optimising B2B sales
From traditional to direct marketing
4 elements of success
Budget focusing on ROI
B2B campaign in 12 steps
Campaign map
Measuring the performance
Securing the positions
Exercise: Planning a B2B campaign


Duration and format

8 hours, 1 day, attendance seminar


Certificate for successfully passed course


Contact us for proposal!

in the Price:

Workbook with all presentations
Example plan of a B2B campaign
Designing a plan for Your own campaign with the help of the tutor
Training from experienced trainer
Coffee and Lunch breaks catering